Britain's hottest young entrepreneur Jamal Edwards, founded YouTube-based SBTV in 2006 with a self-recorded grainy rap battle. Now hailed as one of the most important digital youth culture platforms, SBTV boasts over 950,000 subscribers and 600+ million views and has launched the careers of countless UK grime and hip-hop artists. On a mission to break the stigma around mental illness, Jamal talks to Jolyon Rubinstein (The Revolution Will Be Televised) about his influential career, his recent documentary exploring mental health and his future plans for SBTV and beyond.

This interactive and probing session uses the experience of a psychologist to gain insight into the art of directing actuality, the portrayal of character and examine whether we can ever get too close to the subject in documentaries.

Moderated by Krishan Arora with Sean Mcallister, Bernadett Tuza-Ritter, Geoff Beattie and Stephen Arnott.

Part of the 2018 Craft Summit at Sheffield Doc/Fest presented by Documentary Campus.

Visit our website: sheffdocfest.com